Reel Rate is the all-in-one business companion for video and photo professionals. AI powered pricing, instant proposals, tax intelligence, and financial clarity in one app.
Free to join the waitlist. Be first to launch.
Built for videographers · photographers · content creators · creative freelancers
The problem
21% of client-based photographers say pricing is their biggest business struggle. They guess, undercut, and lose money on projects they thought were profitable.
Freelancers who skip quarterly estimated payments face average surprise bills of $22,000 or more, plus IRS penalties. Most don't even know quarterlies are required.
Nearly half of photographers can't maintain a steady pipeline. They swing between being overworked and having nothing booked.
What Reel Rate does
Pricing intelligence
Enter your costs, gear, crew size, and desired margin. Reel Rate calculates exactly what to charge, then compares it against market benchmarks so you never leave money on the table.
AI proposals
Tell Reel Rate about the project: type, deliverables, timeline. AI generates a complete branded proposal with pricing breakdown, payment schedule, and terms. Ready to send.
Tax intelligence
Track quarterly estimated payments, log deductions by category, get Section 179 versus depreciation guidance, and watch your real tax burden update as you close deals.
Financial command center
Monthly revenue, costs, gear depreciation, retainer health, break even analysis, client pipeline, and profitability per project type. All in one dashboard built for creatives.
Contract signing
Every contract comes with a secure signing link. Clients review and sign from any device, both sides get a sealed copy, and the moment they sign, Reel Rate generates the deposit invoice and payment link automatically.
Pricing
Two simple plans. No tiers to decode.
Be first to know when Reel Rate launches.
Free to join the waitlist. No spam, ever.